Sona Cruise (Personal Massager) by Luka Matutinović
2018 - 2019, Golden A' Beauty, Personal Care and Cosmetic Products Design Award Winner
Inspiration
Lelo's main inspiration to create Sona was to combat age-old and incorrect assumptions about the clitoris, one of the most unique and misunderstood organs in the human body. A better understanding of female pleasure is crucially important. It lays the foundation for personal empowerment on an individual basis, which in turn can contribute to profound improvements in gender inequality. Our sonic massager Sona isn’t just a sex toy, it’s a symbol of a cultural change and a social upheaval.
Creativity
The sonic massager that stimulates 75 percent more of the clitoris. It features Cruise Control which reserves 20 percent of Sona Cruise’s full power during normal use to unleash that extra power once the motor begins to drop it, to make sure the intensity is on the same level all the time. It’s completely automatic, and it eliminates the single most common complaint against pleasure products
Design Challenges
Sona does away with conventional vibrating motors in favor of world-first sonic technology. Thanks to a sonic ‘pad’ in the ‘mouth’ of Sona, it creates sonic pulses that reverberate into the clitoris and are transmitted throughout its entire body.
Production Technology
Material: Silicone ABS Finish: Matte, Glossy
       
     
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